Lekia Lee is on a mission to spread her message aimed at helping black women gain the confidence to rock their hair naturally, one billboard at a time! She launched the campaign #Afrovisibility, under her very own ‘Project Embrace’, which she founded after having her daughter Sirah. To date, Embrace Embrace have launched 72 billboards in all the major cities across the UK with her campaign drawing the attention of BBC World News, ITV, The Huffington Post, The Voice and Q Africa to name a few. Lekia’s goal is to challenge, dismantle and transform the vivid, narrow mainstream black representation of what is deemed to be black and beauty by introducing a new concept called Afrovisibility!
– I. AM. ENOUGH…
– Take your time and walk your own journey
– You’ve not been put here to blend in but to STAND OUT!